Hudson Marketing Brand

Jacquie Hudson is an incredible Marketing Director that I’ve had the pleasure of working with for years‭. ‬When she stepped back into freelancing she wanted to do it properly and decided to invest in a rebrand and templates for her marketing assets including her social media‭.‬

I was thrilled to work with her to develop her new brand‭ for Hudson Marketing Consultancy, ‬especially as she had such clarify on how she wanted to be presented‭, ‬while giving me creative freedom‭.‬

She wanted to retain the‭ ‬‘Hudson’‭ ‬handwritten part of her logo but refresh the blue and bring in a softer contrasting colour palette‭.‬

I used the handwritten element of her logo to inspire the shapes I created‭. ‬These were each designed to go with an aspect of the‭ ‬services she provides and content she wanted to share online‭, ‬such as testimonials‭.‬

I also created contact icons and brand guidelines to hand over to the website designer and canva templates for her to use going‭ ‬forwards‭.‬