The Peter Pan Centre came to us with the exciting challenge of updating their current logo and creating a new look and feel for the brand. The centre has a long history, having been founded in 1969, as a playgroup for children with disabilities, and is unique across Stoke-on-Trent, Staffordshire and Cheshire.
We worked with the Peter Pan team to create a positive, reassuring, friendly and caring brand to communicate the nature of the work they do.
Since launching last month, the new look and feel has been rolled out across business cards, compliment slips, collection cans and labels, tablecloths, pens and cloth bags, pull-up banners, Canva kit and outdoor signage for the centre. We continue to work with them to produce a new Fundraising and Parent’s Pack and to update their website (coming soon – watch this space!) We thoroughly enjoyed working with this special charity and look forward to seeing them go from strength to strength.
CEO Catherine Cook said of the project “We asked JG Creative to help us re-brand and update our old fashioned 15 year old logo to a new one. The whole process has been seamless from start to finish. Jo and the team have helped us understand about fonts, colours and which photography we should have. As a small charity, we do all the marketing in house so the brand kit and templates they created for us in Canva has made our job so much easier and look much more professional. They’re an amazing team and we now have a look that we are proud of which will support our growth as a charity”.