Lynn approached us to help create a new brand for her business after recently qualifying in NO-HANDS® Massage, a new approach to traditional massage.
We immediately identified that we would need to make clear what NO-HANDS® Massage actually is to dispel any possible misconception that this could be a ‘hands-off’ approach! It also became clear we would need to come up with a name for the brand which was clear and relatable.
Following a briefing meeting, words such as holistic, spiritual, energising, relaxing and nurturing came up time and time again. We even experienced a massage ourselves to truly understand how the treatment differed from other techniques. The feelings we experienced afterwards were all of the above.
The new brand features a strong but feminine logo and is teamed with a soft colour, calming and natural colour palette, which has been rolled out across business cards, promotional postcards, the social media assets and also a brand new website. This is teamed with beautiful photography taken by Kirstie Edwards.
“Working with the team at JG Creative has been an absolute pleasure from beginning to end. Everyone in the team is friendly, professional and efficient. They are also encouraging, understanding and patient.
It’s been clear from the beginning who is responsible for which part of the process, but it’s never a problem to approach anyone of the team for help. We’ve worked on a complete re-branding of my business and they have produced all my new stationery, as well as a new website. Throughout the process the team have always endeavoured to provide the absolute best value for money for me and my business, which is very much appreciated. The final results are just beautiful and are a true reflection of both myself and the service I offer.
I have absolutely no hesitation at all in recommending JG Creative for your design and marketing needs”.