Ruby’s Fund Brand Refresh

  • Brand
  • Digital
  • Not-for-profit
  • Signage

We started working with Ruby’s in 2022 to help refresh their current brand.

The brand refresh brought in a brighter, warmer red and friendlier font, but perhaps the most significant update is the introduction of a new strap line to really help communicate who they are and what they do.
“Helping Special Families Shine”

We’ve applied the branding across a suite of print and digital marketing materials, including the design and build of their new website. We worked closely with the team to create a new website structure, which includes an easier to navigate menu with clear and relevant links to enable families and professionals to easily find the information they need quickly. The site was successfully launched in December 2022.

We are now working with Ruby’s to redesign the signage inside and outside their Centre.

Helen, Income Generation and Communications Manager from Ruby’s said:
“We’ve worked on a number of design projects with JG Creative in 2022 with the rebrand of our organisation and development of a new website being the main projects. We have been impressed with the time and effort JG Creative have invested to help us meet our goals. They have listened; been friendly, flexible and patient; produced lots of good ideas and always worked collaboratively with us. Most importantly, the end result has had brilliant feedback from service users, staff and stakeholders. We’re very thankful for their support and partnership”.